Reklam & Kreatif Kampanyalar · Goril Radar’da yayın:
Morrisons turns vegetables into playful monsters in Halloween campaign
Kaynak: LBB
Kaynak yayın tarihi:
LBB reports that Morrisons and Leo UK have reimagined fruit and vegetables as Halloween characters in an outdoor campaign titled “Market Street Monsters”. Everyday produce such as avocados, carrots and red peppers combines visual humour with price messaging.
According to the report, the UK outdoor executions will run until 31 October, with media planning and buying handled by Zenith UK and production by Publicis Production. The cover image is Ajans Goril’s original conceptual interpretation of this idea; it is not the campaign’s official poster or source photograph.
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